As a marketer you should know how to make your life easier with some pretty handy tools. And as a Traffic Manager at VIBBIO I have a set of go-to tools I use every single day. This is not meant as a promotion of these platforms, but I just want to show you how we work to scale our digital marketing efforts and generate leads.
More and more marketers are deciding to use a video or a video series as part of their marketing efforts, and with good reason. SEO.com explains well why you should be using video for content marketing right now. However, getting started and planning your video can seem a bit overwhelming in the beginning. In this post we will give you a few tips on how to plan a video or video series.
As social media grows, so does the amount of advertisement on them. Most people can say that they have at one point scrolled down their Facebook feed and felt that there has been an overload of ads.
We all know that video is the type of content that sparks the most engagement on social media, and also has a very high ROI. It has been widely adopted on platforms such as Facebook, Instagram and Snapchat, and Youtube is of course dominating the field. However, LinkedIn has been lagging behind, without a real video publishing feature until now.
As social media marketers, we are all affected by Facebook's algorithms. In 2018, they're rolling out a new update, all about "meaningful interactions", that has marketers and Page Admins around the world freaked out. This isn't necessarily the end of the world though - let me tell you why.